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Marketing Impact for Manufacturers

phone 847.910.1258

The Creative Team

Todd Schuett

Todd Schuett

Founder and President

Todd has worked in the industry since 1974, first running lathes, mills, and grinders, then selling high-performance CNCs and computer applications. As an avid industry educator and author, he is also an enthusiastic advocate for American manufacturing. Todd’s main focus is marketing and web development, as well as consulting with our customers.

Tom Barrett

Tom Barrett

Strategic Planning and Marketing

Tom Barrett, a nationally recognized speaker, author and business consultant, has over thirty years of successful experience in a variety of manufacturing and distribution industries. Tom specializes in encouraging organizations to emphasize the opportunities and achievements they already have, while guiding them through to next level of transformative success. Tom’s expertise includes strategic planning, market research, marketing, communication, and business coaching.

Ben Schuett

Ben Schuett

Visual arts and website development

With more than 7 years' experience traveling to manufacturers and assisting on photo and video shoots, Ben is now formalizing his training in business and computer technology at Kalamazoo Community College. As the youngest member of the Creative team, Ben adds a youthful energy and perspective, ensuring relevance for a new and younger generation of manufacturers.

Paul Lopiccolo

Paul Lopiccolo

Creative Director

With over 20 years' experience in music video, Paul LoPiccolo brings extensive camera, lighting, audio, and editing talent to industry. Paul's creative expression focuses on showing each client's culture in a unique visual manner to best portray their unique identity and expertise. Paul leverages his award-winning gifts to add an interesting and engaging dimension to manufacturing.

Aaron Schuett

Aaron Schuett

Technology Coordinator

Aaron grew up travelling to manufacturing conferences and machine shops with his father. His passion for technology led him to careers with a renowned University’s online education program, as well as with the world's largest enterprise remote access company. Aaron’s main focus is on management of Creative’s web server and technology infrastructure, and he also lends a hand with photo and video.

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